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It's a 10

Miracle Shampoo Plus Keratin

Item #379085 | Size

Item #379054 | Size

Item #379054c

$99,999.99 - $0.00

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A daily shampoo infused with keratin for ultimate protection and nutrients for hair.


It’s a 10 Miracle Shampoo Plus Keratin delivers the intense conditioning and protection of keratin protein in a simple daily shampoo. Free of sulfates, sodium chloride and parabens, this shampoo protects color, shields against heat styling and environmental damage, and leaves hair bouncier and softer with every use. Natural keratin forms a protective shield that bonds keratin proteins and nutrients to the hair shaft, infusing it with long-lasting strength. 

Apply shampoo to wet hair and gently massage. Rinse thoroughly. Repeat if necessary. Follow with It's a 10 Miracle Deep Conditioner Plus Keratin.

 Key Ingredients:

  • Keratin Amino Acids and Hydrolyzed Keratin: Naturally occurring protein that restores moisture and increases strength to dry, brittle, color-treated or damaged hair
  • Panthenol: Highly effective hair strengthener
  • Chinese Tea Leaf Extract: Fortifies your hair with strong antioxidants and nutrients
  • Sunflower Seed Extract: All natural sunscreen that guards against dryness, color fading and brassiness
  • Linseed Oil: Complex natural oil and moisturizing agent that penetrates hair shaft
  • Linalool: Plant-based extract that helps keep hair manageable
  • Citronellol: Citrus oil that protects hair against environmental hazards


  • Sulfate and sodium chloride free
  • Paraben free
  • Prevents breakage
  • Keratin protein infused
  • Preserves hair color
  • Restores elasticity
  • Protects against heat styling and sun damage
  • Locks out humidity



5 out of 5 stars

marian toma

Oct 07, 2016

Expert Review

never bad

I love all Its a 10 products, as long as you get the right one for your hair type. The keratin line smells amazing and works great for those with over processed/brittle hair. It helps rebuild the protein your natural hair lacks. I love this along with the treatment, you can always mix and match their products as well.