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5 Things to Know Before You Get a Brazilian Blowout

Some girlfriends and I were having a veg-out session earlier this week. We got to talking about those little quirky aspects of our hair that make us, well, miserable at times. One of the girls said: "I get a Brazilian Blowout every week to help with my frizz." Not even kidding  - I dropped my ice cream (it takes a lot to make a woman let go of her ice cream). Every week? Are you trying to go bald?

Long story short - she actually meant just a regular blowout (where the stylist just washes and dries your hair). The good news is this conversation made me to realize there are a ton of women who have absolutely no idea what a Brazilian Blowout is, why or if they should get one, and even the negative outcomes of the treatment.



A Brazilian Blowout is for women (or men) with frizzy, damaged or processed hair. The blowout, which creates a protective layer around the shaft of hair via a keratin treatment, will leave hair silky smooth and entirely frizz-free (with body and movement though of course).

I know that sounds like your dream come true. Before you make your appointment, educate yourself on to the 5 things you need to know BEFORE you get a Brazilian Blowout.

1. Stylist Certification

Brazilian Blowouts are not part of a regular cosmetology license. I repeat. Brazilian Blowouts are not part of a regular cosmetology license. Stylists attend special training courses to become certified. This means two things: first, you will not be doing your own Brazilian Blowout anytime soon and second, your stylist really has to know her/his stuff to do this right.

Tip: Be bold and ASK to see certification before you let some rando stick chemicals on your head. Any respectable, legitimate stylist will be glad to provide you with this information. 

2. Danger Zone

Anytime you are working with chemicals, there is going to be that eerie dread of danger. In particular, Brazilian Blowouts generally contain Formaldehyde, which is used as a preservative in the Science world. The justification for the chemical is that it can modify the hair protein, making it smooth and frizz free. So, this is one of those cases where you need to sit down with your stylist and talk thoroughly about the risks of the chemicals, as well as his/her qualifications and confidence in their success.

3. If It's Cheap, Run

This treatment lasts 10-12 weeks and usually costs anywhere from 150-500 dollars. If you see a sign that says "$25 Brazilian Blowouts," please, please, please run far away from that salon and never look back.

4. Color-Treated Hair, Yay or Nay?

If you have color-treated hair (highlights or full color), stylists unanimously say - go for it! The point of the blowout is to correct damage, including that caused by coloring. We still recommend mentioning to your stylist a history of hair coloring, so you can decide together the best step for you to take.

5. Do you have allergies?

I don't mean "I sneeze in Spring" allergies. I mean, do you wear dog tags of all the things you are allergic to? If so, please be informed that Brazilian Blowouts have caused a lot of allergic reactions in women. This would be a conversation you need to have with an actual doctor, not your stylist.

What do you think - are you going to try out a Brazilian Blowout?

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