Nearly 40% of American women color their hair. If you're a part of this stylish statistic, I have a few questions for you.
Is your hair color fading quickly?
Are you pulling out mounds of hair in the shower?
Does your hair look dried out or fried?
If you answered yes to any of the above questions, it's time to pick up your shampoo bottle and read the label. You're looking for sulfate, which is often one of the first and key ingredients in many shampoos.
And when it comes to hair color, that's not a good thing.
What is sulfate?
Sodium Lauryl Sulfate (often called SLF) is the "secret ingredient" in shampoo that forms the bubbles and soapiness. While it's certainly fun to make foamy hairstyles and give yourself (or your kids) foamy mustaches, sulfate can be extremely harmful to your hair.
How does sulfate affect your hair?
In the most severe cases, sulfate can:
- Quickly strip out your hair color
- Damage hair follicles, which can lead to hair loss and damage
- Cause extreme dryness
- Diminish elasticity and increase breakage
Can people develop an allergy to sulfate?
Yes! My own mother was noticing extreme hair loss and, lo and behold, found out she's allergic to sulfate. If you have a sulfate allergy, all isn't lost. You can still safely color-treat your hair, you'll just need to switch to a shampoo that's sulfate-free. In my mom's case, her hair is now healthier, fuller and longer than ever since switching shampoos. Talk to your doctor and hairstylist if you think you have an allergy to sulfate.
Are sulfate-free products worth the extra money?
Absolutely. I'm currently using Framesi Color Lover Volume Boost Shampoo for fine hair, and I have to tell you - my hair has never been this healthy and full of volume. Sulfate was damaging my hair more than I realized. Framesi Color Lover shampoos are full of balanced conditioners that help nourish and moisturize your hair without creating a heavy texture or weighing you down. Even better? All products in Framesi's Color Lover line promises to keep your hair color up to 95% longer.
Framesi Color Lover shampoos contain natural and organic ingredients, including barley extract and even quinoa! No matter your hair type or concerns, Framesi's Color Lover line has products for you, including curl defining, volume boosting, moisturizing and shine-enhancing - and all of them also protect color-treated hair.