EIMI Flowing Form Smoothing Balm

Item #817117 | Size 3.38 oz


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A lightweight, smoothing balm.


Wella EIMI Flowing Form Smoothing Balm transforms unruly hair by creating smooth, sleek, frizz-free styles with flexible control and plenty of movement.

Work 2 to 5 pumps of product evenly through hair, starting mid-length and going to ends. Blow dry. For extra sleek and smooth styles, use a flat iron.

Part of the Wet Styling Line of Wella style products, the first stage of styling to be used when the hair is still wet to create volume and touchable movement.

  • Reduces frizz
  • Increases flexibility

Hazardous Materials (HAZMAT)

What is your return policy?

It’s simple! We want you completely satisfied with your purchase! If you are not satisfied with your product purchase, simply call our customer service team at 1-855-299-3531 or email us at [email protected] We accept returns for unused or lightly used products returned within 30 days of the purchase date. Please allow 10 business days for the return to be processed once it is received at our warehouse. After your return is received and inspected, your refund will be processed and a credit will be automatically applied to your credit card. When you receive your order, please check to make sure these items are in good condition, and let us know right away if there is a problem with your shipment.

Return Shipping and Processing

Please pack your return shipment securely to ensure that the items are not damaged in transit. If you still have it, the box your order arrived in should be sufficient to make sure that your return arrives back at our distribution center undamaged.

Damaged, Defective, or Incorrect Items

We try to always provide the highest level of service possible. If there is a problem with your order, please begin by contacting Customer Care immediately at 1-855-299-3531 or email us at [email protected] Please provide as much information as you can about the problem, including your order number, the name of the affected products, and whether you prefer a refund or replacement. A Customer Care Specialist will respond to you as quickly as possible.



5 out of 5 stars


May 19, 2015

My go-to product!

I find myself using this product almost every day. I have long, wavy, thick hair and I am amazed at how smooth it makes my hair with very little effort. I didn't even have to use a flat iron after blow drying! I can also wear my hair naturally wavy and this keeps the frizzies away.


Aug 29, 2014

Perfect for Blow Drying

I love this stuff. It smells so good. I use it with a few other products when blow drying my hair. Leaves my hair so smooth and soft, with no frizz or flyaways.


Aug 22, 2014

Best Smoothing Balm

I didn't know I truly needed smoothing balm until I tried this one from Wella. It really works on the days I want to style my hair in curls or if I just want to dry it straight. It makes my hair feel soft and smells great, too.


Jul 24, 2014

Smooth, flowy waves

I used a pump of this in my freshly washed hair and put it up in a bun before I went to bed. When I woke up, I let my bun down and my naturally wavy (but sometimes frizzy) hair was smooth, soft and had the PERFECT bouncy wave to it! I will be using this on a weekly basis!


Jul 23, 2014

Great blow drying balm!

As my hair has gotten longer on top and a blow dryer has become a regular part of my getting ready routine, the Wella smoothing balm has worked wonders for me! Previously, I would have crazy and frizzy hair after blow drying it completely. The smoothing balm allows me to blow dry my hair and have a finished product that is so much more controlled and makes styling it a breeze!